Little Fluffy Clouds presents the versatility of the Number Three for Grey Advertising and the New York State Lottery.

In this highly graphic and colorful spot we take a lesson in versatility and learn to spot the three in every situation. In a fun romp through this :30 second spot one graphic scene melds into the next. From the double 3′s in a lucky clover, to the two ends of a dog’s bone and right on down to the shadow that surrounds your stripey beach umbrella. As the V/O says, 3′s can make you money when they turn up on your Instant Numbers game lottery card. Scratch and win.

Made for the New York State Lottery, via Grey Worldwide NYC and animated in Flash and Maya. Rendered with Mental Ray Images. Audio, music and sound design by Black Market NYC.